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Head of Loyalty Product

inDriveCyprus
Product ManagementretentionStrategyLoyalty ProgramsEconomics

Описание

inDrive is building a loyalty program as a layer that connects its services (rides, delivery, grocery and beyond) into one relationship with the customer.

Responsibilities

  • Own the loyalty domain end to end: strategy, mechanics, economics and the roadmap
  • Define which mechanics actually move retention
  • Determine how loyalty works across very different markets
  • Decide what to leave out of the program

Requirements

  • Built or run a membership or loyalty product at scale
  • Thinks in unit economics as naturally as in user journeys
  • Knows how to make bold ideas affordable

We offer

  • Opportunity to define the loyalty program for nearly 40 million users across 48 countries