Media Buying Team Lead
Полная занятость
iGamingMedia BuyingTechLead
Описание
This role is for an iGaming company looking for a strong Media Buying Team Lead to manage and scale an in-house buying team, focusing on Tier-3 GEOs, performance growth, team management, traffic quality and scaling profitable campaigns.
Responsibilities
- Managing and developing an in-house Media Buying team
- Setting goals, KPIs and priorities for buyers
- Launching, analyzing and optimizing advertising campaigns
- Scaling profitable campaigns and GEOs
- Monitoring traffic quality and performance metrics
- Working with anti-fraud and identifying low-quality/fraudulent traffic
- Testing new approaches, creatives and funnels
- Analyzing results and improving overall team performance
- Building and optimizing Media Buying processes
Requirements
- Strong hands-on experience in iGaming Media Buying
- Experience working with Tier-3 GEOs
- Previous experience as a Team Lead / Senior Media Buyer with team management responsibilities
- Strong understanding of campaign optimization and scaling
- Experience with anti-fraud and traffic quality
- Strong analytical and performance-driven mindset
- Ability to build processes and develop a buying team
- Independence and ownership of results
We offer
- Full-Time employment
- Salary is negotiable