Описание

Компания разрабатывает международную e-commerce платформу игровых валют и внутриигровых услуг.

Own the product’s retention metrics: track, analyse, and improve Day 1 / Day 7 / Day 30 retention, churn rate, LTV, and related KPIs
Develop lifecycle communications across email, push notifications, in-app messaging, onboarding flows, and reactivation campaigns
Build and validate hypotheses through A/B testing, behavioural analytics, and qualitative research
Identify churn and drop-off points across the user journey and propose practical solutions for each of them
Work closely with product, marketing, and analytics teams to align acquisition and retention strategies
Use AI tools to accelerate your work across data analysis, communication personalisation, and hypothesis generation and prioritisation
Design personalised user engagement journeys based on segmentation and behavioural data
Work with CRM/CDP platforms and automation tools to scale retention programmes

4+ years of experience in retention, CRM, lifecycle marketing, or growth
Proven results, with specific examples of improving retention, reducing churn, or increasing LTV
Strong data skills: ability to independently build funnels, segment audiences, and interpret A/B test results
Hands-on experience with analytics and automation tools such as Mixpanel, Amplitude, Braze, Customer.io, Intercom, or similar platforms
Practical use of AI tools in your day-to-day work for data analysis, communication development, and insight discovery
Experience working with e-commerce and/or marketplaces
B2+ English: confident reading of documentation, writing communications for an international audience, and collaborating with the team
Ability to turn data into hypotheses, and hypotheses into clear, prioritised tasks

Real scale — an international product used by customers around the world
Direct impact on product and business metrics — you will not only launch communications, but also shape the user journey, retention, LTV, and repeat purchases
A data- and hypothesis-driven environment — most decisions are based on analytics, experimentation, and measurable impact
Remote-first setup — work from anywhere, with a focus on outcomes and clear expectations
Automation mindset — we use technology, AI, and automation to eliminate manual work, reduce errors, and move faster
A strong team — we value ownership, direct feedback, respect for expertise, and the ability to work toward shared outcomes
Flexible payment options — EUR / USD / RUB / USDT, discussed individually

Please complete and submit the application form
We’ll keep things fast, clear, and friendly all the way through
We know the team behind this product, and we’ll make sure you’re fully prepped for every step

Retention Product manager