Product manager
CHOICYУдалённоот 4 летflexibleПолная занятость
SQLLLMB2BProduct ManagementNetworkingA/B testingAnalyticsPerformance MarketingGrowthretentionMonetisationB2B SaaSMarketplaceAmplitudeHR TechConversionActivationATSJob BoardsMobile PlatformTwo-sided MarketplaceUser Interviews
Описание
This role is shared by CHOICY, a recruitment partner for top tech & product teams. The company is helping one of their partner companies grow their team.
Responsibilities
- Own business-account activation: from registration to first meaningful action (first candidate request, first contact) through to paying
- Map the onboarding journey for business accounts, find the drop-offs, redesign the steps — in-product guides, templates, empty states, time-to-value
- Run a steady flow of experiments: prioritized hypothesis backlog (ICE/RICE), 2–4 experiments a month, documented results, ship/kill calls
- Keep B2B events and funnels clean, build the activation dashboard, read cohorts — pull your own data
- Run 4–8 customer interviews a month with SMB clients across the US and EU, and review sales call recordings
- Define PQLs and the handoff from product to sales, and route sales feedback back into your backlog
- Work with the Intch Sales PM on monetization: paywalls, packaging, pricing, trial mechanics
- Build lifecycle communications (email/push/in-app) that carry business accounts to first value
- Set the quarterly growth roadmap and defend priorities to stakeholders
Requirements
- 6+ years in product, including 3+ years specifically in growth or monetization (activation, conversion, retention) — not just feature delivery
- B2B SaaS or marketplace experience with a self-serve funnel plus a sales team (hybrid PLG + sales-led)
- A case with real numbers: activation or conversion you personally moved — baseline, what you did, result
- You pull your own data — no dedicated analyst on hand
- Hands-on A/B experience: designing tests, sizing samples, reading results, making ship/kill calls
- Experience in the US and/or EU market, SMB segment
- English C1+ — you'll run interviews and calls with clients directly
- EU timezone (CET ±2), full-time, no parallel work
- Comfortable working as an IC — no direct reports, influence through existing teams
Nice to have
- Two-sided marketplace or MarTech/HR-tech background
- You've launched monetization from scratch (paywalls, tariffs, packaging, pricing tests)
- AI/LLM in product — matching, lead scoring, onboarding automation
- Growth engineering — you build your own landing page or no-code experiment instead of waiting for a sprint
- Hands-on lifecycle marketing (Customer.io, Braze, HubSpot)
- Experience at a pre-seed/seed/Series A company with few resources and no ready process
- PQL scoring and lead routing from self-serve into sales
We offer
- Small team, no ready-made process — you build it, not wait for it
- Direct communication, decisions argued with data
- Fully remote, EU timezone, full-time
- Salary after interview
Hiring process
- Please complete and submit the application form: the application form