User Acquisition manager (mobile)
ChoicyWorkУдалённоот 2 летПолная занятость
MarketingTikTokMobileGoogle AdsFacebook AdsMeta AdsUser AcquisitionMobile ApplicationsTikTok AdsMarketing StrategyFacebookMetaROASCampaign ManagementMobile MarketingCreative Strategy
Описание
The company is transitioning to a unified platform architecture with a shared database, single user profile, and consistent cross-platform experience. Their current focus is on organic growth, LTV improvement, community and UGC development, AI-driven personalization, and expanding mapping and geolocation capabilities. This role involves developing acquisition on Facebook, Google, and TikTok.
Responsibilities
- Launch ad campaigns on Facebook and TikTok for mobile apps (including via web2app)
- Analyze campaigns to find new hypotheses for scaling acquisition while hitting target ROAS
- Run tests within ad channels/campaigns and in collaboration with the product team
- Work with the design team on creative strategy
- Launch the product into new markets/channels and build out local economics
Requirements
- You have 2+ years of traffic acquisition experience, including 1+ year on mobile apps
- You have managed monthly budgets > $300,000 for a single product
- You've bought traffic on Meta (Facebook) and TikTok
- You can analyze the funnel and identify the causes behind changes in campaign performance
- You're comfortable working with tools like Claude Code, Codex, or Cursor
- You can distinguish performance creatives from brand creatives
- You want to work on a product that delivers real value to users
- You want to grow and develop within a strong team
- Responsibility and proactivity are among your top qualities
We offer
- You'll work on interesting products that genuinely help users
- The company culture is friendly and professional—no toxicity
- You'll have broad development opportunities and company support for growth, leading to both professional and financial growth
- We are a stable company with official employment, paid leave, sick leave, and other benefits
- Remote work
Hiring process
- Please complete and submit the application form